Meta has announced its testing new features intended to help people easily manage their Facebook and Instagram accounts through one interface. As CNBC reports, the move underscores Meta’s attempt to consolidate its family of apps so they aren’t so distinct from one another.
One of the features lets people switch between Facebook and Instagram accounts as long as they have added both to the accounts manager. Once the accounts have been linked, people can toggle between the two apps and see notifications for both apps. It also works for people who have multiple accounts.
Meta also modified its user-registration process so it’s easier to log in and create new Facebook and Instagram accounts. This could help new users create accounts on both services as opposed to just one of the apps, which is seen as a way to court more users.
Meta said the new account management features are “currently limited to Facebook and Instagram,” but that the company will “continue to explore how to improve connected experiences across all of our technologies.”
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