Rock ‘N Roll music has always been described as ‘a group of young boys who play loud music in their garage, waiting to be discovered.’ Loud is good, but in the early 70s rock n’ roll record labels discovered that soft – can be better. Boys or young men rush to rock concerts, but what about the women?
Record companies brilliantly concluded that rock ballads could double ticket sales, and as we all know, it’s all about the Benjamins.
Here’s our look at three examples of rockers that changed the way music was made…
Bryan Adam and “Heaven” was a power ballad released in the middle of all his hard rock releases, and to this day receives tons of airplay and recognition in all music formats.
Journey gave us the power ballads “Open Arms,” “Faithfully,” and “The Eyes of a Woman” and the concert audiences and record sales nearly doubled overnight.
“Lady” from Styx is the perfect example of a band that dug in its heels and refused to write love songs. Dennis DeYoung the eventual leader of the group forced the band to record and play the songs that were a departure from their rock fare, and solidified him as the leader of the band.
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Photo credit: Matt Becker