Tame Impala and BLACKPINK’s JENNIE have given Halloween playlists a new contender, as their collaboration on “Dracula” delivered its strongest streaming performance yet during this year’s spooky celebrations.
The track generated 2.8 million official on-demand streams in the United States on October 31, 2026, according to figures from music analytics company Luminate. That marked a new single-day record for the song, surpassing its previous high of just over 2 million streams, recorded in April.
The Halloween surge was particularly impressive considering the song’s already substantial popularity. Its latest streaming total represented a 56% increase compared with Halloween 2025 and a 148% jump from the previous Saturday.
“Dracula” first appeared on Tame Impala’s October 2025 album *Deadbeat*. The song later received a significant boost when JENNIE joined the official remix in February 2026. The collaboration gained traction on TikTok, helping introduce the track to an even broader audience.
That momentum has translated into considerable chart success. “Dracula” has reached No. 5 on the Billboard Hot 100 and spent seven weeks leading the Radio Songs chart, demonstrating its appeal across streaming platforms and traditional radio.
Its Halloween performance also placed it ahead of several recognizable spooky-season hits released during the 21st century. Rihanna’s “Disturbia” attracted approximately 2 million U.S. streams on October 31, while Lady Gaga’s “Bloody Mary” registered around 1.4 million.
However, the established Halloween classics remained firmly in control. Michael Jackson’s “Thriller” accumulated approximately 10 million streams during the holiday, followed by “Monster Mash” with 7 million and Ray Parker Jr.’s “Ghostbusters” with 6.6 million.
What makes “Dracula” particularly interesting is that its lyrics are not actually centered on vampires or horror. Instead, the song deals with romantic desire and emotional longing, wrapped in atmospheric electronic production and unsettling melodies.
Those musical characteristics, combined with its unmistakably Halloween-friendly title, have helped the track find a place alongside songs traditionally associated with October celebrations.
The achievement is notable because Halloween playlists have historically been dominated by recordings released decades ago. Newer songs rarely establish themselves as seasonal favorites so quickly, making the success of “Dracula” an unusual development.
The latest streaming numbers could also strengthen the song’s position on the Billboard Hot 100, particularly if its increased listening activity continues beyond Halloween weekend. A new chart peak remains possible, although it would depend on sustained streaming and overall chart performance.
For Tame Impala and JENNIE, the record-setting Halloween performance adds another milestone to an already successful collaboration.
Whether “Dracula” eventually joins the permanent lineup of Halloween music staples will become clearer in future years. For now, the song has demonstrated that a contemporary hit can compete with familiar seasonal favorites, even when its subject matter has more to do with romance than things that go bump in the night.
