Sid Wilson, long recognized as the turntablist (#0) for Slipknot, has stepped into a fresh chapter by launching a new record label, Vomit Face Records. Far from merely creating a side‑project, Wilson appears determined to shape the label’s identity around raw, unfiltered creativity—saying simply, “Real art isn’t pretty.”
The label’s first major move is signing the son of the late rapper Bushwick Bill, a decision that goes beyond business. Wilson describes the relationship as family: “We’re family now.” This underscores a deeper bond than a mere signing; it signals Wilson’s commitment to honouring legacy and forging new paths.
While Wilson is best known for his intense, genre‑defining work with Slipknot, this move demonstrates his desire to expand his artistic footprint. By entering the label arena and aligning with hip‑hop lineage, he bridges two musical worlds: his heavy‑metal roots and the urban culture of the signed artist.
Vomit Face Records arrives as more than a vanity label—it embodies Wilson’s ethos of authenticity and mentorship. With the Bushwick Bill connection, it suggests the label intends to carry forward a legacy as much as it intends to establish one. For fans of Wilson and observers of genre‑crossing initiatives, the label’s first moves will be watched closely.