Miu Miu and New Balance are releasing their latest collaboration, this time in partnership with American tennis champion Coco Gauff. The collection will include new co-branded clothing, footwear and accessories in various colorways, with Gauff set to debut the looks during her upcoming tournaments in Rome (May 7 to 18), Berlin (June 14 to 22) and Cincinnati (August 5 to 28).
According to Miu Miu, “Coco will wear clothing and footwear by New Balance x Miu Miu both on court and off. A selection of co-branded accessories completes the offering, celebrating the relationship further. While playing, Coco will be dressed in classically elegant tennis ensembles in a dynamic colour palette of navy and white with accents of red (Rome), white and green with accents of sky blue (Berlin) and white and royal blue with accents of red (Cincinnati). The pieces were created with a performance first mindset with a colour-blocked design, which creates a sharp, clean and modern look. Before and after matches, co-branded technical silk zip-fronted hoodies and trackpants in co-ordinating shades will be layered over the top.”
But Miu Miu is only half of the equation. After all, the tennis champion counts on her New Balance footwear to carry her through. “On court, Coco will wear co-branded versions of her signature shoe, the Coco CG2, re-imagined by New Balance X Miu Miu. These custom editions of the Coco CG2 are crafted with innovative technology to withstand the demands of an elite tennis athlete but inspired by Coco’s love of New Balance lifestyle models, blending power and grace in a high-performance shoe. Off court, Coco’s footwear will comprise new iterations of the much-loved New Balance x Miu Miu 530 SL sneaker in leather and mesh in the same palette.”
Gauff, who consulted on the collaboration, is visibly pleased with the outcome. “It’s three tournament looks in total,” Gauff says. “I showed them what silhouettes I like, and we worked around that as a starting point. We were, like, What can we do in tennis that has either never been done or been done very few times? The only time I can think of high fashion on the court was when Off-White partnered with Serena [Williams.] I know Fed[erer] had the Jordan shoe, but not a full outfit. Jannik Sinner has been carrying Gucci when he walks on court, but it’s not a collab.”
The New Balance X Miu Miu with Coco Gauff collection will be available for purchase from September 10th and for a limited period in selected Miu Miu stores worldwide and on miumiu.com. On that same day, Coco will be the guest of a Miu Miu Select event that will take place in Miu Miu New York 57th St. store in New York: on this occasion the collaboration will be shown alongside her choice of perfect pieces from the Miu Miu Fall/Winter 2025 runway collection.
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