From November 15th to the 17th, Atlanta’s newest venue, the Mercedes-Benz Stadium, is planning a massive three-day benefit concert to help raise money for veterans groups and fight homelessness in the fast growing city.
The three-day ATLive concert series will open Friday with an all-star country concert headlined by Keith Urban and Blake Shelton and close Sunday with Eric Church and Luke Combs. Artists for a Saturday concert, which will not include country music, will be announced soon.
“Given the timeliness of the concerts in between Veterans Day and Thanksgiving, we wanted to impact charity organizations that tie in with those holidays,” explained Tim Zulawski, chief revenue officer for AMB Sports and Entertainment, which has hosted large scale concerts for Garth Brooks, Kenny Chesney, Taylor Swift, Ed Sheeran, George Strait and Chris Stapleton since Mercedes-Benz Stadium first opened in August 2017.
Ticket prices have not been announced, but AMB is making more than 20,000 tickets priced at $120 for Friday and Sunday available, and individual tickets will start at $39 to $49.
ATLive will will benefit Johnnie Mac Soldier’s Fund, providing scholarships to veterans, military family members and the children of fallen and disabled veterans, and the Quest Community Development Organization which develops affordable housing and provide needs-based community services in Atlanta.
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