Instagram Officially Launches their “Edits” Video-Editing App

Edits app logo on a smartphone, accompanied by the Instagram logo

Edits is now available on the App Store and Google Play, offering “an app that truly meets the needs of short-form video creation,” Meta says. Like Threads, you’ll sign in with your Instagram account.

As PCMag reports, while Edits rival CapCut from ByteDance returned to app stores in February alongside TikTok, it still faces an uncertain future in the US. TikTok is the most well-known ByteDance app, but it also owns CapCut, a “free video editing app lets you create surprisingly robust little movies on your mobile device,” according to a PCMag review. Even though the Trump Administration pushed out the deadline for ByteDance to sell its U.S. apps, Meta is hoping to take advantage of all this uncertainty and get users locked into Edits.

The features of Edit include:

  • Keyframes to pinpoint exact moments to animate the position, rotation, and scale of your clips.
  • Modify to quickly change the look and feel of your videos with AI.
  • Collaboration to share drafts with friends, other creators, or brands for feedback and creative builds.
  • Extras like more fonts, text animations, transitions, voice effects, filters, sound effects and music options, including some that are royalty-free.

Edits is “hoping not just to be an editing tool but an entire full suite of creative tools for those of you who are passionate about making videos on your phone,” Instagram Head Adam Mosseri said in video presentation. “It’s not for people using desktop apps, it’s not for people looking for templates. It’s for people who use their phone to make short-form videos.”


Photo Credit: Andres Serna Pulido / Shutterstock.com