California-based Flamingo Estate has formed a friendship with Sesame Street Workshop, delivering the wellness and farm-focused brand’s first clothing collection.
Using our favorite childhood curmudgeon, Oscar the Grouch as the face of this cheery campaign, tapping the less-than-cuddly character as Flamingo Estate’s “Chief Trash Officer.” The aim is to have our favorite grumpy green guy helping to promote the joys (yes, joys, Oscar, get over it) of recycling, composting, and all-around sustainability.
Arriving in the brand’s signature shade of green and crafted from recycled cotton and hemp, the collection includes a cheeky white dad hat that reads, “I (Heart) Trash,” the graphic also appearing on a short-sleeved T-shirt.
Oscar’s familiar catchphrase, “Scram!” is gleefully featured in big bold letters on a green shirt, while a deep green crewneck sweater encourages passerbys to “Have A Rotten Day.” Joining the collection is a spacious, co-branded tote bag, providing a much-needed carryall for everyday errands and spur of the moment adventures.
Take a look at Flamingo Estate x Sesame Street workshop’s collection on their website. With prices ranging from $65 USD to $135 USD, the collaboration is available on Flamingo Estate’s online store.
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Photo Credit: VIAVAL TOURS / Shutterstock.com