Novartis has announced, in honor of National Psoriasis Awareness Month, Grammy, Tony, and Emmy award-winning singer, songwriter, actress, and activist Cyndi Lauper will host PsO in the Know, a new podcast series dedicated to bringing the impact of PsO to life, one unique story at a time. PsO in the Know will feature a variety of guests, including award-winning Chef Aarón Sánchez, actress and New York Times best-selling author La La Anthony, and Emmy winning actor, author and producer Dan Bucatinsky. The series will focus on the impact of PsO on individuals and will be mixed with humor, personal stories and inspirational messages for the PsO community.
Affecting more than 8 million Americans, PsO is a common chronic, inflammatory condition which can cause substantial negative impacts on everyday life for patients.1-3 By sharing stories from those living with the condition from a variety of backgrounds, PsO in the Know aims to empower patients to speak up about their PsO and take action to get the help they need.
“Over the last five years, I’ve been sharing my story to inspire people with psoriasis to speak up and celebrate their everyday successes,” said Lauper. “With PsO in the Know, I’m excited to now bring even more patients together in a new, exciting platform to share their experiences about the realities of life with psoriasis.”
Visit PsOintheKnow.com to learn more about the podcast series. The podcasts will be available for download on Apple Podcasts, Spotify, Google Podcasts, Pandora and Stitcher.
“I’ve been an entertainer for most of my life, had my music played on radio stations all across the world, but it has always been a dream of mine to actually host my own radio show,” said Lauper. “With the PsO in the Know podcast, I can realize that dream while helping to unite the millions of Americans who have psoriasis through a message of empowerment and hope.”
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