Charles Barkley and Shaquille O’Neal Rivalry Continues

Two of the biggest names in snacking – Pringles® and Cheez-It® – are teaming up to give college basketball fans the opportunity to play in their dream pick-up game: the 5th Annual Celebrity Crunch Classic™ at Kennesaw State University outside of Atlanta on April 5. Five lucky fans will be selected randomly to earn a coveted roster spot in the celebrity-packed exhibition and be coached by basketball legends Charles Barkley and Shaquille O’Neal.

Fans can enter for a chance to win now through March 6 at www.CelebrityCrunchClassic.com by voting for their favorite team or tweeting using the hashtag #CrunchClassicEntry. The lucky winners will either suit-up for “Team Cheez-It” coached by Shaquille O’Neal or “Team Pringles” coached by Charles Barkley. In addition to the legendary coaches, the winners will be teaming up with actors, athletes and other famous personalities.

“Shaq and Barkley are two of the biggest personalities in basketball, and thanks to Cheez-It and Pringles, college basketball fans will be treated to an epic showdown between the two legends,” said Yuvraj Arora, General Manager of Salty Snacking at Kellogg’s. “The Celebrity Crunch Classic is a unique game day experience that brings college fans together no matter what team they support – and of course, every fan always agrees on great game day snacks.”

The Celebrity Crunch Classic will take place on April 5 at 11:30 a.m. ET at the Kennesaw State University Convocation Center in Kennesaw, Ga. outside of Atlanta. Local fans can join the fun and watch the ultimate showdown – and see first-hand how Shaq and Charles will continue their rivalry – by attending the game. Seating is free, but offered on a first-come first-serve basis. Tickets will be available at the venue before the game.


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