Sports Engineering, Inc., is pleased to announce that former Super Bowl-winning quarterback Joe Theismann has joined SEI to help advance SEI’s SmartSpring™ technology. SEI is continuing its efforts to make footwear and sports equipment safer for athletes and active people of all ages. Among other activities, Mr. Theismann will advise SEI in its efforts to […]
Category: Sports
USPS Honors American Icon and Golf Champion Arnold Palmer
The U.S. Postal Service issued the Arnold Palmer Commemorative Forever stamp today to honor the iconic golfer (1929–2016) who rose from humble beginnings to become a champion. The stamp dedication ceremony took place at the Arnold Palmer Invitational presented by Mastercard at the Bay Hill Club & Lodge. “Arnold Palmer was not only a great […]
NBA’s Dallas Mavericks Given a New Platform via Golf
Topgolf Entertainment Group, a global sports and entertainment community, has engaged its hometown NBA franchise, the Dallas Mavericks, to create unmatched entertainment experiences for fans. The sports entertainment powerhouses will come together for promotional offers through game day activations, watch parties at Topgolf’s four venues in the Dallas/Fort Worth Metroplex, exclusive fan experiences and more. […]
New Racing League Set to Bring Horse Racing Alongside Other Sports
Championship Horse Racing today announced the launch of its new flat horse racing initiative – Racing League – at a gathering of industry figures and press in London. The team-based League format will bring increased levels of innovation, fan engagement and accessibility to British horse racing. Unveiled over the coming months, teams consisting of 2-4 […]
Olympic Surfer Carissa Moore Announces Extended Partnership
A prodigious talent, Carissa Moore has been a massive presence in competitive surfing since the moment she put on a jersey, racking up eleven national titles in her amateur career before arriving on the World Championship Tour in 2010, winning World Titles in 2011, 2013, 2015 and 2019. Following her storied 2019 season, Carissa qualified […]
The Dallas Cowboys March Towards Heroes
This Saturday, Caliber Collision and the Dallas Cowboys will bring their Heroes Day roadshow to Joint Base San Antonio, in celebration of active military and in anticipation of the fourth annual Heroes Day event this April. Representatives of the Dallas Cowboys, including Chad Hennings, a three-time Super Bowl champion and an Air Force veteran, will […]
Major League Soccer has a New Official Anthem
To coincide with the start of the 25th Season of Major League Soccer, the league today unveiled an all-new official anthem. The track is composed by world-renowned musician Hans Zimmer, the Grammy and Academy Award-winning composer of the scores for Gladiator, The Lion King and more than 150 major films spanning over four decades. Beginning […]
World Class Golfer Scores Official Ambassadorship
LG Electronics has signed a three-year sponsorship agreement with the world’s top-ranked female golfer, South Korea’s Jin-young Ko. As part of the arrangement, Ko has been named an official brand ambassador for LG SIGNATURE and will be wearing the ultra-premium brand’s logo in future tournaments. Ko ascended to the top of the Rolex Women’s World […]
Meet the Maple Leaf’s Emergency Goalie
Could you imagine having an emergency goalie come onto the ice for a hockey game? Well, the Toronto Maple Leafs know how that is, and it is the talk of the town. Saturday night brought a moment everyone in the hockey world could rally around. Not to mention the stand in won! Ayres is actually […]
LA Lakers Win Despite Weakness
The Los Angeles Lakers have had a difficult time during yesterday’s game despite their win. Jayson Tatum of the Boston Celtics, who scored 41 points against the Lakers on Sunday gave the Lakers a run for their money. Despite Boston’s young star outscoring both Anthony Davis (32 points) and LeBron James (29), the Lakers barely […]