Emerging London label A1 Denim has witnessed a meteoric rise, growing into a brand for the IYKYK crowds of both its hometown and Paris. Now, as Hypebeast reports, the brand is following on from its Mia Khalifa-co-signed Soho Yacht Club collaboration and getting ready for the summer with an upcoming drop centered around jean shorts, a.k.a. jorts. While jorts had […]
Celebrity beauty lines abound, but there’s always room for royalty. Beyoncé posted on her Instagram account last week to tease a forthcoming hair-related announcement, with the line rooted in family and salon culture. As Vogue reports, the three-part carousel featured a present-tense Queen Bey and a mane of natural curls, a younger Beyoncé having her […]
Hollywood star Angelina Jolie has become the latest celebrity to announce their own fashion brand with the launch of Atelier Jolie. The Oscar-winning actor announced the new fashion venture in a post on Instagram on May 18. “I’m starting something new today — a collective where everyone can create,” wrote Jolie. “Atelier Jolie is a place for creative people to collaborate […]
Lindsay Lohan’s comeback continues — this time, with a beauty ad spot for clinical skincare brand Peter Thomas Roth. As PEOPLE reports, the two are coming together for a campaign that sees the actress and soon-to-be mom, 36, live out her love for the brand’s much raved-about contoured Hydra-Gel eye patches. In the ’80s-inspired commercial, Lohan plays […]
Move over, Kardashians. There’s a new family in town with a reality show on Hulu, endorsement deals and, now, a fashion brand. As Fashionista reports, last week, the D’Amelio family — mom, Heidi; dad, Marc; and TikTok-star daughters, Charli and Dixie — officially launch D’Amelio Footwear. It’s the first brand to launch under the family company, D’Amelio Brands, formulated […]
Thibo Denis — the head of men’s footwear at Dior has teased the next batch of the impending Dior x Birkenstock Tokio sandal collaborations. The upcoming collection will feature the Tokio sandal in three colorways, all of which are styled with a monochromatic motif. Serving as a follow-up to the successful collection launched in 2022, this new release takes a playful […]
Dyson, maker of some of the industry’s buzziest, most technologically innovative hair-care tools, just announced the latest addition to its repertoire: the Dyson Airstrait, which the company touts as a “wet-to-dry” straightener. For anyone with experience straightening their hair with heat tools, that sentence alone is intriguing, and a bit scary. Using a traditional straightening iron […]
It’s only May, but the summer of STAUD is officially here. Fans of the brand’s striped knits, must-have bags, and new bridal collection will now have something new to obsess over: swimwear. For the first time, the fashion-girlie fave brand is introducing STAUD Sea, a new category that just launched in STAUD stores, online, and on Shopbop. […]
At the sportswear brand’s annual meeting Thursday, Adidas confirmed that rather than destroying remaining Yeezy merchandise, it will sell it and donate the proceeds to charity. The announcement comes nearly six months after Adidas terminated its partnership with Ye, the rapper formerly known as Kanye West, after he made a series of remarks rooted in white supremacy and antisemitism. Adidas CEO Bjorn Gulden has […]
German Sportswear brand Puma and Formula 1 have signed an exclusive agreement to make Puma the official supplier at Formula 1 races, granting the brand the right to produce F1 branded apparel, footwear and accessories. Puma will also equip Formula 1 staff at track and create Formula 1 fan wear that targets the sport’s different […]