After a decade of carving out a space in fashion, Los Angeles–based label Staud is stepping into the world of interiors. Earlier this month, the brand debuted its first-ever home collection, marking an evolution from its ready-to-wear reputation.
As Elle Decor reports, the new category is closely tied to co-founder and creative director Sarah Staudinger’s own creative practice, particularly her work in ceramics. The collection spans sculptural objects, leather items, and textiles, many of which share familiar elements with the brand’s accessories, from woven finishes to playful embellishments.
“Staud has always been about more than just your wardrobe; it’s about a point of view and a way of living,” Staudinger says in a statement. “Over the past 10 years, we’ve been building the world of Staud piece by piece. Home felt like a natural next step, a way to bring that same sense of personality, individuality, and ease into the spaces we live in.”
That ethos translates into pieces designed to straddle function and decoration. A glass vase wrapped in buttery goldenrod leather reads like a handbag reimagined for the tabletop. Meanwhile, a tall, hand-beaded red vessel leans into the brand’s textured flair.
The selection of ceramics feels a bit more avant-garde. For instance, a wavy, multicolored bowl, glazed in earthy rust and teal, feels intentionally imperfect, as if it’s caught in the act of deliquescing. Other irregular soft-edge ceramics, as well as catch-all trays and leather placemats, carry a certain free-form charm. The emphasis is less on perfection than on personality, and the objects are meant to be rearranged, repurposed, and lived with over time.
So far, the reaction to the collection has been overwhelmingly positive. Vogue calls it “crafty and cool,” with comments on Instagram like, “STAUD HAS ENTERED THE HOME WEAR WORLD! I literally am speechless!,” “Oh this is a great idea,” “Love love love 😍😍😍,” and “Need!!!!”
The collection is now available online and in stores, with prices ranging from $75 to $2,500. See some of the products below, and shop the full collection here.