A$AP Rocky and Ray-Ban are back together again, launching the artist’s new collection for the eyewear brand.
But as Hypebae reports, this time, it’s all about heavy metal as A$AP Rocky marks his first-year anniversary creative director for the brand. Tapping rap icon Nas for the campaign, the “New Metal” collection features Rocky’s first optical designs, all in brushed metal and sleek details.
The collection includes a range of sun and optical frames, from wired styles to rimless specs with gilded accents. The timeless styles are chic, versatile and made to last. Eight pairs launch with this collection, forged in soft ovals and sharp rectangular shapes.
A special-edition ninth pair is only available in select Ray-Ban stores, with a futuristic wraparound design that takes the classic collection into the next century. He’s only one year into the job, but A$AP Rocky is already making his mark on the brand and adding his personal style to an eyewear giant.
The “New Metal” collection is available to purchase now on the Ray-Ban website and select retailers.
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