Pharrell Williams and evian are keeping tenniscore alive with the launch of their new collaboration, centering around the US Open. After three decades of serving as the official water partner, evian is taking things up a notch for 2024, teaming up with Pharrell’s design, innovation and lifestyle company, Humanrace.
As Hypebae reports, through Williams’ Humanrace label, the collab is launching a limited-edition capsule collection, the all-gender offering is crafted from 100% natural fibers and is manufactured in the United States. Featuring classic silhouettes with an interchangeable twist, the collection includes timeless pieces like the Cropped French Terry Quarter-Zip, Mock-Neck top, drop-shoulder T-shirt and Swing Shorts. Elsewhere, the collection includes a few tennis-inspired accessories, like caps and carry-all bags.
“Every piece in this line reflects my belief that being well is a lifestyle,” says Williams in a press release. ”Water’s the essence of life, right? We can’t live without it. So it’s only natural for Humanrace and evian to come together for this collaboration. It’s all about celebrating what keeps us connected, mindful, and moving.”
Take a look at the collaborative offering, with the capsule available for purchase via Humanrace on August 24.
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