Sting has sold his entire songwriting catalog, including both solo work and songs written for the Police, to Universal Media Group for a reported $250 million. The agreement includes copyrights and royalties.
“It is absolutely essential to me that my career’s body of work have a home where it is valued and respected,” Sting said in a statement. “Not only to connect with longtime fans in new ways but also to introduce my songs to new audiences, musicians and generations.”
“So many memories from my youth are tied to the great songs written by Sting — whether it was first seeing the Police perform in Philadelphia or hearing his music on the radio or playing those albums until I wore them out,” Universal Music chairman and CEO Jody Gerson said in a statement. “I could never have imagined that someday I would get to lead a company that will be the guardian of Sting’s remarkable songwriting legacy. Every one of us at UMPG looks forward to this work with a sense of honor, responsibility, and enormous excitement about what we can achieve for his music in the future.”
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