Snoop Dogg is Celebrating “Gin and Juice” Turning 25 in a Big Way

Entertainment Icon and Hip-Hop legend Snoop Dogg announces his latest creation, INDOGGO Gin. INDOGGO, crafted with a laid-back California style, is the ultimate remix of seven premium botanicals infused with all-natural strawberry flavor.

INDOGGO was developed by the King of “Gin & Juice,” in partnership with his friend and spirits veteran, Keenan Towns of Trusted Spirits, a beverage supplier that develops celebrity wine and spirits brands, and Prestige Beverage Group, an industry leading importer and brand innovator of award-winning wines and spirits. Together, this dream team aims to shake up the gin category with the best tasting, most approachable gin on the market today.

“I can’t wait for the world to taste my remix on gin! When I wrote ‘Gin & Juice’ back in ’94 it was about good feelings and real experiences, it just naturally became a global anthem,” said Snoop Dogg, the original purveyor of gin, juice and good times. “When creating INDOGGO, I wanted to give those feelings new life with an approachable juicy gin that’s smooth like the D.O. Double G.”


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