Finishing Touch Flawless, the Church & Dwight Co. Inc. beauty brand taking skincare and hair removal devices for women to new levels, has announced the signing of Academy Award winning actor, director, and activist Halle Berry as a collaborative partner of the Finishing Touch Flawless brand.
The world-renowned Berry will be featured in a new, Flawless multi-media campaign including television, print, digital and social media.
“Since the creation of Finishing Touch Flawless, our team has been working diligently to partner with a confident, powerful and iconic woman that embodies the mission of our Brand – which is to empower women to feel and look their best, and to respect and celebrate their differences in whatever form that may be,” said Hayley Parisi, the brand manager of Finishing Touch Flawless adding, “Ms. Berry is all of those and more.”
Through the years, Ms. Berry has broken down many barriers for women, especially for women of color. From her pageant world beginning to becoming the first and only African American woman to win Best Actress in a Leading Role (Monster Ball). “Ms. Berry truly embodies the Flawless brand and mission,” said Andy Khubani, CEO and founder of Finishing Touch Flawless, adding, “We are so impressed with her philanthropic and brand work beyond the big screen, that we are very proud and excited to have her partner with and represent our team.”
—
Photo Credit: DFree / Shutterstock.com