Beyoncé’s Impact on Tidal Subscriptions

Tidal has been a pretty successful streaming music service since it’s release and before the “Lemonade” album by Beyoncé was exclusively released on it had about 2.8 million subscribers. Since that album release, that number has jumped to four million!

With the exclusivity that some of the streaming services have, an album release like this one can really impact the numbers. Beyoncé’s latest album has been a monster hit and is constantly being talked about. Make it so you can only stream it on Tidal and not Apple Music or Spotify and you have yourself a great way for Tidal to improve its numbers.

Beyoncé has herself a top 15 song with “Sorry,” which comes off the “Lemonade” album.


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