Selena Gomez Hopes to Remind Girls They’re ‘Perfectly Strong the Way They Are’ in New Campaign with Puma

Selena Gomez opened up to Elle.com about self-confidence and strength in a new interview on the shoot for her Strong Girl SGxPUMA activewear campaign.

“I think it’s important for girls to know the strength in everything, their identity and their soul, lies within themselves,” Gomez told Elle. “And too much today you give that away so easily, from social media to school or relationships. And I think it’s important — I want to remind girls that they’re perfectly strong the way they are.”

While her clothing inspiration comes from basically everywhere, she’s in no rush to design her own line. Gomez says she’s content with her partnerships and is all about women feeling powerful in their fashion choices.

Photo Credit: Jamie Lamor Thompson / Shutterstock.com